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Un Giorno Nella #FuzeLife – A Q&A with Max Errigo, Fuze’s EMEA Channel Director

July 05, 2017 by Amanda Maksymiw

If you haven’t heard by now, Fuze’s unified communications (UC) platform enables a distributed workforce to effectively collaborate across offices, countries, and even continents. As a global employer, it’s been invaluable as we continue to grow and encourage our team to work from anywhere. Few understand this more than Massimiliano “Max” Errigo, our Channel Director for EMEA. Based in Italy, with a team scattered across Europe, he relies on the platform to manage his team, coordinate channel initiatives, all while traversing EMEA on a weekly basis. We recently sat down with him to discuss his experience and how he’s embraced the mobile work lifestyle.

So, tell us a little about yourself and your role at Fuze

I’ve been with Fuze for a few years now, I first started back in February 2015. As the Channel Max Errigo FuzeLifeDirector for EMEA, I manage a fairly small team with a typical schedule of three days per week traveling our other offices in London, Copenhagen, Munich, etc., and two days at home in Italy.

Not including myself, the channel team is spread across northern, central, and southern Europe. Together we manage our channel partner pipeline, which has required us to lean heavily on the Fuze platform for mobile collaboration. The majority of our responsibilities in working with these partners has been setting up events, roundtables, demonstrations, and other opportunities for our teams and partners to interact to support the sales funnel. It’s required us to master the dispersed team dynamic fairly quickly – especially considering that EMEA Channel business contributes for 66 percent of total EMEA results.

With such a dispersed team, how has the platform been beneficial?

From a managerial standpoint, it’s been essential in getting anything done. Our largest EMEA office is located in London, so I’m constantly Fuzing my colleagues there for status updates from our account managers, quickly followed by a check in with a teammate in France or Spain. It’s created a virtual office of sorts throughout the region, as we’re able to easily get work done just as if we were in the same physical space. That’s the appeal of Fuze, right? It’s not just the audio, it’s the document sharing, voice, video, and messaging – it recreates that experience.

Interestingly, one thing in particular that it has been useful for is interviews. When we bring on someone new, often the entire process is done remotely. Any seasoned HR professional will tell you that in that early stage, it isn’t just about the answers to questions. Reading body language and establishing a rapport – even virtually – is crucial information you need to make that type of decision. Additionally, given the remote nature of our team, it’s able to give us a sense of how they handle the mobile environment.

What tips would you give to someone who is looking to take on a more remote schedule?

When I started this job in 2015, we didn’t have the single application environment like we do now. We’ve evolved alongside the UC landscape. And I can tell you, the change I’ve seen in this tool, and how we work over the last few years has been exponential. My best recommendation, if you want to take on a mobile lifestyle and maintain the same (or greater) productivity you’d have in an office, make sure you’re relying on a platform that brings all of the tools you need (video, messaging, document sharing, etc.) into a single location. Especially if you’re traveling, it’s vital to have that flexibility to work wherever you may find yourself – be that an office, a bar, or a hotel lobby. Thinking just a few years ago, it’s amazing how far we’ve come in such a short time.



Amanda Maksymiw
Amanda Maksymiw

Amanda is responsible for setting and managing the Fuze content marketing strategy including creating, producing and publishing engaging content. Throughout her career, she's worked with fast-growing tech companies and VCs on developing content marketing, influencer marketing and social media strategies. Amanda received her BBA in Marketing from the Isenberg School of Management at the University of Massachusetts, Amherst.

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