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Picking the Right Unified Communications Solution for Your Business: Part Three

October 31, 2014 by

Picking the best available unified communications platform for your business can have a huge impact on your company's productivity, cost-efficiency, and potential for growth. We recently covered several of the most basic factors to consider when going through this selection process. Now, we'll take one final look at best practices for choosing the ideal UC solution.

5. Employee Attitudes

We previously discussed the importance of taking into account the business case when selecting UC tools. But to truly make the best decision, it's critical to focus specifically on employee attitudes toward the technology in question.

As a general rule, workers tend to resist changes to their daily routines. Most employees feel comfortable with their existing tools and tactics, and they see any major upheaval as unwarranted, or at least unwanted. And if a company launches new solutions that the employees do not actively use, the investment will go to waste.

To avoid this outcome, it's critical for business leaders to actually engage with workers and find out what kind of UC tools they think would improve their work abilities and overall performance. It's easy for managers to have mistaken impressions about how a particular UC solution would fit into their employees' day-to-day responsibilities. Engaging with employees and understanding their attitudes can correct misconceptions and lead to better UC choices - and generally improve worker morale and company loyalty to boot.

6. Analytics Capabilities

One final UC factor for decision-makers to keep in mind is analytics capabilities. This is a relatively new addition to the UC landscape, but one which business leaders would be wise to pay close attention to.

With UC analytics, businesses can gain clear insight into precisely how their UC solution is being used throughout the organization. Company leaders can determine which apps are being used by which employees, how frequently and when this usage occurs, and much more. With this view of the actual operations, leaders can clearly determine whether a particular part of the UC platform is going underutilized, whether another needs to be expanded, and how resources can be best distributed across the company. This leads to improved efficiency and effectiveness.

Analytics are not a standard component of all UC platforms, and many businesses get by without these capabilities. But for those firms that are eager to make the most out of their UC investment, both now and well into the future, analytics should be seen as a basic requirement.

Obviously, this guide is not comprehensive. Rather, it provides a nice starting point for your UC selection process. By following these basic recommendations, you should be able to narrow down your search, getting you several steps closer to the perfect UC solution for your company.

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