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UC Expo “Sneak Peek”

April 12, 2016 by Amanda Maksymiw

We’re getting pumped over here at Fuze for next week’s UC Expo in London, talking shop with some of the best minds and forward thinkers in the industry on smarter working and connected business.

We’ve got a stellar line up of panel sessions and seminars, kicking off first with our own CEO Steve Kokinos joining a keynoteUC Expo panel charting the future of cloud communications and the role of UCaaS in our day-to-day business. If you’ve never heard Steve speak live, you definitely won’t want to miss him wax poetic about all-things cloud.

Join Michael Affronti, vice president of product, as he breaks down the nuts and bolts of creating a truly collaborative workforce and chats about putting the “YOU” in YOUnified. In this session, Michael shares insights from a survey of 5,000 professional across Europe on what being “unified” means to them. Two-thirds believe workplace technology needs to catch up with personal technology. Fifty-one percent blame inadequate technology for restricting them from working most effectively. Forty-three percent use mobile communication apps that are unsanctioned by IT. So, what does it all mean? In short, being unified means providing communication technology that puts the user first. Think intuitive tools. Think making work lives easier. Think operating on the latest devices. It’s all that, and then some.

But the fun doesn’t stop there. VP of Marketing and Strategic Initiatives Eric Hansen will co-present a session with Andy Yates, IT Business Partner at Fuze customer ThoughtWorks, in which they solve for the burning question on every CIO’s mind today: is your organization’s communications technology ready to meet the expectations of your changing workforce? Picture this: the overwhelming majority of the “App Generation” – the next generation to enter the workforce, aged 15-18 years old – have never used a landline. Come learn from the experience of ThoughtWorks as Hansen and Yates sign off on everything you need to know about introducing HD communication technology to your business, from providing a great UX across mobile devices to knowing what you need to build lasting collaboration.

Did I mention we’re excited? If you’re headed to the Expo but don’t have time to swing by any of these sessions, plan to meet up with us at the Fuze booth, H805. We’re always down for talking cloud and collaboration tech. Don’t be a stranger. Enjoy the show!

Amanda Maksymiw
Amanda Maksymiw

Amanda is responsible for setting and managing the Fuze content marketing strategy including creating, producing and publishing engaging content. Throughout her career, she's worked with fast-growing tech companies and VCs on developing content marketing, influencer marketing and social media strategies. Amanda received her BBA in Marketing from the Isenberg School of Management at the University of Massachusetts, Amherst.

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